C4's Sports Direct investigation highlights how discounters erode brands
Designers on Sports Direct rebrand: “You can't simply gift-wrap gaffes” - Design Week
Frasers Group - Wikipedia
Frasers Group - Wikipedia
Sports Direct Big Brand Sale | Asics, Adidas, Nike, New Balance and many more! | Buyandship SG | Shop Worldwide and Ship Singapore
Sports Direct's parent company says it will not open stores during this lockdown | Sunderland Echo
Mike Ashley's Frasers to spend £100m on digital arm despite profits fall | London Evening Standard | Evening Standard
YouGov Data: Has Mike Ashley Permanently Paralyzed Sports Direct's Brand Reputation? | The Drum
Frasers Group posts 12.7% revenue rise in first half of FY23
Sports Direct demands inquiry into Nike-Adidas dominance | Frasers Group | The Guardian
Sports Direct's Winning Formula Looks To Unlock Excellent Long Term Returns (OTCMKTS:SDIPF) | Seeking Alpha
Sports Direct | Retail Week
Frasers Group - Wikipedia
Move upmarket paying off for street-fighter Sports Direct
Sports Direct | Retail Week
Mike Ashley confidant involved in setting up Sports Direct delivery business | Frasers Group | The Guardian
Every brand and company Mike Ashley owns | NewcastleWorld
TK Maxx sues Sports Direct over trademark infringement
Running Shoes | Asics, adidas, Nike, New Balance | Sports Direct
Sports Direct and 9 top businesses have zero women on their executives
Brand New: New Logo and Identity for Sports Direct by venturethree
